Monday, 24 January 2011

Michael Porter (famous management guru – Porters 5 forces) has written an article in this months Harvard Business Review setting out how he believes companies should operate using long term value and not immediate profits as their goal.

Part of his argument is to stress the importance of the social value of an organisation i.e. what it offers its customers, the environment and the world around it. To me, social value is about the bigger picture, and how we are offering something more back to our customers i.e. added value.

As a company training company, our value is our specialist knowledge and all the tips, techniques and practical advice we offer to our learners. To me, social value is about how we make as much of this available to our economy as possible because ultimately, making things better is what drives everyone at Maven. We want to ensure that our clients improve their ability to manage projects, implement changes, control risks and deliver benefits.

That’s why we put so much effort into developing pre-course materials that allow you to prepare ahead of your course, so that when you are with us you are getting as much as you possibly can from the service you have paid for. We want to interact, to discuss your issues, and help you see them in the context of the best practice that’s available.

We believe that project management touches every area of our lives, and that if we improve the ability of everyone to deliver projects successfully then we are improving our environment. Ultimately, it’s this drive to pass on our knowledge (learned by making countless mistakes) that is the core of our value to you.

That’s why we make so much of our knowledge available to you – go and look at to see the free stuff that we regularly post for you to use. I hope it helps and keep the link close to hand as we are adding to it all the time. Or if you want to hear it first hand, come to my regular free briefing held every fortnight in London -

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